It is estimated by Yahoo Finance that in 2023 the regenerative agriculture market, now a booming industry, had a value of US$S1.23 billion. This increased to US$6.57 billion last year with, as of mid-2024, a 16% predicted future annual growth rate. So what’s behind all this, and what do consumers think about this growing trend?

Regenerative agriculture has its roots in organic farming, which itself was a response to land degradation caused by the over-use of chemical fertilisers. In simple terms, organic growing favours the use of natural fertilisers and crop rotation instead of chemicals, and ...

 

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